Digital Marketing and Customer Engagement Programme(课程详细内容请参考英文版本)
课程
种类
Business Sustainability
Business Sustainability (以下课程内容只提供英文版本)
Business Sustainability Seminar Series
商业可持续发展研讨会系列 Corporate ESG: Management, Materiality, Reporting Relationships And Standards Speakers: CUHK speaker: Carlos Lo, Professor & Head of the Department of Government and Public Administration at the Chinese University of Hong Kong; and Director of the...
Platform Revolution and Breakthrough
平台革新與突破课程介紹(课程详细内容请参考英文版本)Return to English version for more details课程内容 第一天 第二天 1. 颠覆性平台商业模式 - 平台的支配地位- 新的竞争格局- 营销 4.0 5. 从传统产品公司转型至平台 - 我们应该成为平台吗？- 从产品到平台- 与平台的合作与竞争 2. 平台的主要概念 - 价值链与规模经济- 网络效应与生态圈- 开放式创新与价值共创 6. 平台治理 - 监管机构和政策制定者- 社会贡献者- 数据私隐和知识产权...
Transparency in Artificial Intelligence
金融科技研讨会 – 人工智慧的透明性(课程详细内容请参考英文版本)
AI & Big Data Experiential Workshop for Executives
人工智能和大数据体验工作坊(课程详细内容请参考英文版本)Return to English version for more details
The Power Duo of AI & Big Data Programme
人工智能与大数据 课程介绍(课程详细内容请参考英文版本) Return to English version for more details课程内容 第一天 第二天 1. 主要概念 - 商业智能- 人工智能和大数据- 设计思维与人工智能/大数据 5. 人工智能和数据驱动组织 - 战略与领导 - 挑战与关键成功因素 - 人才和能力 2. 人工智能与大数据创新 - 商业模式 - 应用- 数据货币化 6. 人工智能與大數據項目管理 - 项目始创与选择策略- 文化与过程- 立案与投资回报...
Corporate Innovation & Intrapreneurship Programme
Corporate Innovation & IntrapreneurshipProgramme Overview The Era of Digital Economy Up to early 2021, 9 out of the top 10 companies in the world by market capitalisation are tech companies. What is the secret recipe of their success? These leaders have been...
Establishment of a Corporate Innovation Index
编制「企业创新指数」借创科推动香港经济发展The Kick-Off Ceremony...
From Design Thinking to Agile Product Development
From Design Thinking to Agile Product Development Programme Overview Prof. Suen is a brilliant speaker who is very knowledgeable, presentable and flexible in conveying ideas and knowledge. His presentation is interesting and inspiring. He delivered many up-to-date...