{"id":16660,"date":"2021-03-01T03:53:12","date_gmt":"2021-02-28T19:53:12","guid":{"rendered":"https:\/\/exed.bschool.cuhk.edu.hk\/?post_type=programme&#038;p=16660"},"modified":"2024-06-21T10:27:29","modified_gmt":"2024-06-21T02:27:29","slug":"asi104","status":"publish","type":"programme","link":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/","title":{"rendered":"The Science of Social Influence and Its Application"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f2f2f2&#8243; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;360px&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; module_class=&#8221;hero-image-gradient&#8221; _builder_version=&#8221;4.24.3&#8243; _dynamic_attributes=&#8221;background_image&#8221; _module_preset=&#8221;default&#8221; background_image=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@&#8221; custom_padding=&#8221;90px||90px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; module_class=&#8221;vertical_center banner_content&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;cpt_title&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>The Science of Social Influence and Its Application<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Self-Paced Online Programme For Executives<\/h2>\n<div class=\"grid-x grid-margin-x\"><\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The Science Of Social Influence And Its Application (Part I)<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;]<iframe title=\"The Science of Social Influence and its Application\" src=\"https:\/\/www.youtube.com\/embed\/-wII1Pkhr7c?feature=oembed\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]Social influence is something we do every day, maybe even every hour at work. It helps us to work well with our coworkers and clients to get things done, and done well. Influence is not for sales and marketing people also, even an everyday email at work may be an influence action. Basic, easy changes to our messages and to our requests can make them much more persuasive, influencing others to do things, and to work with us to get things done. Everyone\u2019s ability to influence others can be improved by learning influence strategies that have scientifically proven to be successful. Participants will learn these strategies and principles during the training sessions and will have some opportunity to practice or summarize these in exercises or some basic take homework.<\/p>\n<p>In this course, the influence topic is introduced, it is differentiated from seemingly similar topics such as persuasion and motivation, and two of the main principles are covered, with many examples given and supporting evidence provided.<br \/>\n[\/et_pb_text][et_pb_divider _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;]<\/p>\n<h2>Learning Objectives<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;]To focus and discuss two of the influence principles:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Reciprocation \u2013 people want to trust and reciprocate to those who have helped them before, especially those who helped them to achieve their goals or they feel obligation to.<\/li>\n<li>Liking \u2013 people trust and listen to others who like them (or are like \/ similar \/ connected to them).<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_divider _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;]<\/p>\n<h2><strong>Who Should Attend<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]This course is designed for business leaders and professionals in all industries and functions. \u00a0No pre-requisite is required.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;65px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Take a Step Forward With Us<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/cloud.itsc.cuhk.edu.hk\/webform\/view.php?id=11993547&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;APPLY NOW&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;yellow-btn&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;40px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Learn More About Our Programme<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/cloud.itsc.cuhk.edu.hk\/webform\/view.php?id=7048333&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;Request a Demo&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;40px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#e6e6e6&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;10px|10px|10px|10px|true|true&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Faculty<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"wp-image-1056 alignnone size-full\" src=\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/CHEW-Seen-Meng_c.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/CHEW-Seen-Meng_c.jpg 300w, https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/CHEW-Seen-Meng_c-150x150.jpg 150w, https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/CHEW-Seen-Meng_c-75x75.jpg 75w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Prof. Seen-Meng Chew<\/strong><\/p>\n<p>Associate Professor of Practice in Finance<br \/>\nAssociate Dean (External Engagement)<\/p>\n<p>CUHK Business School<\/p>\n<p><a href=\"https:\/\/www.bschool.cuhk.edu.hk\/staff\/chew-seen-meng\/\">Biography<\/a>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Course Details<\/h2>\n<div class=\"grid-x grid-margin-x\"><\/div>\n<div class=\"grid-x grid-margin-x\"><\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Course:<\/strong>\u00a0The Science Of Influence and Its Application<\/p>\n<p><strong>Course ID:<\/strong>\u00a0ASI &#8211; 104<\/p>\n<p><strong>Medium of Instruction:\u00a0<\/strong>All in English<\/p>\n<p><strong>Duration:\u00a0<\/strong>A series of self-paced video sessions for overall about 2 hours. Recommending an additional 2-3 hours self-directed learning on other materials including readings and assignments<\/p>\n<p><strong>Course Fee:\u00a0<\/strong>HK$2,100 \/ person<\/p>\n<p>\u2022 Corporate rate: Please contact our education professionals for details.\u00a0Tailor-made course design is ready for corporate\/organisation, let us know your ideas.<\/p>\n<p>\u2022 Alumni rate: CUHK\/CUSCS\/APIB Alumni can enjoy a 15% discount on the course fee.<\/p>\n<p>\u2022 Continuous Learning Offer: Additional 5%, 10% and 15% discount will be offered to applicant who has previously completed 1, 2 and 3 course(s) of the Self-Paced Online Programme for Executives within 24-month period, respectively.<\/p>\n<p>\u2022 Upon successful completion of any self-paced online course, 15% discount is available when applying\u00a0<a href=\"https:\/\/exed.bschool.cuhk.edu.hk\/2020\/05\/01\/digital-leadership\/\">Digital Leadership Series for Executives<\/a>.<\/p>\n<p>\u2022 Upon successful completion of any self-paced online course, you will also be eligible as an Associate Member of CUHK Business School Alumni who is part of the school\u2019s network for future events organized by the CUHK Business School Alumni Office.<\/p>\n<p><strong>Registration Deadline<\/strong>: Enrollment is open round the year<br \/>\n[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/cloud.itsc.cuhk.edu.hk\/webform\/view.php?id=11993547&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;APPLY NOW&#8221; module_class=&#8221;yellow-btn&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||40px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_button button_url=&#8221;https:\/\/cloud.itsc.cuhk.edu.hk\/webform\/view.php?id=7048333&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;Request a Demo&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||40px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Other Self-Paced Online Courses<\/h2>\n<div class=\"grid-x grid-margin-x\"><\/div>\n<div class=\"grid-x grid-margin-x\"><\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<table class=\"white-table border-less\">\n<tbody>\n<tr>\n<td>\n<h4>Accounting And Finance In Practice<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/afp106\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Current Fintech Trends<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/cft-107\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>The Science Of Social Influence And Its Application (Part I)<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/asi104\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>The Science Of Social Influence And Its Application (Part II)<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/asi1042\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>The Science Of Social Influence And Its Application (Part III)<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/asi1043\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Winning With Digital Leadership<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/programme\/wdl105\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Emerging Technologies For Business<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/2021\/03\/01\/ETB101\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Intrapreneurship And Disruptive Innovation<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/2021\/03\/01\/idi102\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Strategic Thinking For Value Creation And New Initiatives<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/2021\/03\/01\/stv103\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<tr>\n<td>\n<h4>Global Supply Chain Strategy Under Trade Barriers (Chinese)<\/h4>\n<\/td>\n<td><a class=\"button button-primary\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/gtb108\/\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a&#8221; global_colors_info=&#8221;{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Contact Us<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<span class=\"Apple-tab-span\">Miss Sherry Lui<\/span><\/p>\n<p><strong>Phone:<\/strong><span class=\"Apple-tab-span\">\u00a0<\/span>(852) 3943 7425<br \/>\n<strong>Email:<\/strong><span class=\"Apple-tab-span\">\u00a0apib<\/span>@cuhk.edu.hk<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Science of Social Influence and Its ApplicationSelf-Paced Online Programme For Executives The Science Of Social Influence And Its Application (Part I) Social influence is something we do every day, maybe even every hour at work. It helps us to work well with our coworkers and clients to get things done, and done well. Influence [&hellip;]<\/p>\n","protected":false},"featured_media":16661,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"programme_type":[35],"class_list":["post-16660","programme","type-programme","status-publish","has-post-thumbnail","hentry","programme_type-programmes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Science of Social Influence and Its Application | APIB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Science of Social Influence and Its Application | APIB\" \/>\n<meta property=\"og:description\" content=\"The Science of Social Influence and Its ApplicationSelf-Paced Online Programme For Executives The Science Of Social Influence And Its Application (Part I) Social influence is something we do every day, maybe even every hour at work. It helps us to work well with our coworkers and clients to get things done, and done well. Influence [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/\" \/>\n<meta property=\"og:site_name\" content=\"APIB\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-21T02:27:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"752\" \/>\n\t<meta property=\"og:image:height\" content=\"324\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/\",\"url\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/\",\"name\":\"The Science of Social Influence and Its Application | APIB\",\"isPartOf\":{\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg\",\"datePublished\":\"2021-02-28T19:53:12+00:00\",\"dateModified\":\"2024-06-21T02:27:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#breadcrumb\"},\"inLanguage\":\"zh-SC\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-SC\",\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage\",\"url\":\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg\",\"contentUrl\":\"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg\",\"width\":752,\"height\":324},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/exed.bschool.cuhk.edu.hk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Science of Social Influence and Its Application\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/#website\",\"url\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/\",\"name\":\"APIB\",\"description\":\"CUHK Business School: Executive Education, The Asia-Pacific Institute of Business\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-SC\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Science of Social Influence and Its Application | APIB","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/","og_locale":"en_US","og_type":"article","og_title":"The Science of Social Influence and Its Application | APIB","og_description":"The Science of Social Influence and Its ApplicationSelf-Paced Online Programme For Executives The Science Of Social Influence And Its Application (Part I) Social influence is something we do every day, maybe even every hour at work. It helps us to work well with our coworkers and clients to get things done, and done well. Influence [&hellip;]","og_url":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/","og_site_name":"APIB","article_modified_time":"2024-06-21T02:27:29+00:00","og_image":[{"width":752,"height":324,"url":"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/","url":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/","name":"The Science of Social Influence and Its Application | APIB","isPartOf":{"@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/#website"},"primaryImageOfPage":{"@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage"},"image":{"@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage"},"thumbnailUrl":"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg","datePublished":"2021-02-28T19:53:12+00:00","dateModified":"2024-06-21T02:27:29+00:00","breadcrumb":{"@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#breadcrumb"},"inLanguage":"zh-SC","potentialAction":[{"@type":"ReadAction","target":["https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/"]}]},{"@type":"ImageObject","inLanguage":"zh-SC","@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#primaryimage","url":"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg","contentUrl":"https:\/\/exed.bschool.cuhk.edu.hk\/wp-content\/uploads\/selfpaced-web2-01.jpg","width":752,"height":324},{"@type":"BreadcrumbList","@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/programme\/asi104\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/exed.bschool.cuhk.edu.hk\/"},{"@type":"ListItem","position":2,"name":"The Science of Social Influence and Its Application"}]},{"@type":"WebSite","@id":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/#website","url":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/","name":"APIB","description":"CUHK Business School: Executive Education, The Asia-Pacific Institute of Business","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"zh-SC"}]}},"_links":{"self":[{"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/programme\/16660"}],"collection":[{"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/programme"}],"about":[{"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/types\/programme"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/media\/16661"}],"wp:attachment":[{"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/media?parent=16660"}],"wp:term":[{"taxonomy":"programme_type","embeddable":true,"href":"https:\/\/exed.bschool.cuhk.edu.hk\/zh\/wp-json\/wp\/v2\/programme_type?post=16660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}