{"id":16683,"date":"2021-04-17T23:47:43","date_gmt":"2021-04-17T15:47:43","guid":{"rendered":"https:\/\/exed.bschool.cuhk.edu.hk\/?post_type=programme&p=16683"},"modified":"2025-09-25T11:34:24","modified_gmt":"2025-09-25T03:34:24","slug":"designthinking","status":"publish","type":"programme","link":"https:\/\/exed.bschool.cuhk.edu.hk\/cn\/programme\/designthinking\/","title":{"rendered":"From Design Thinking to Agile Product Development"},"content":{"rendered":"

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From Design Thinking to Agile Product Development<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.3″ _module_preset=”default” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”3_4,1_4″ _builder_version=”4.24.3″ _module_preset=”default” border_width_bottom=”1px” border_color_bottom=”gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a” global_colors_info=”{%22gcid-a5632d1f-8dc7-4cc4-a353-8d213232e84a%22:%91%22border_color_bottom%22%93}” theme_builder_area=”post_content”][et_pb_column type=”3_4″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Programme Overview<\/h2>\n
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Prof.\u00a0<\/i><\/b>Suen\u00a0<\/i><\/b>is a brilliant speaker who is very knowledgeable, presentable and flexible in conveying ideas and\u00a0<\/i><\/b>knowledge.\u00a0<\/i><\/b>His presentation is interesting and\u00a0<\/i><\/b>inspiring. He delivered\u00a0<\/i><\/b>many up-to-date information to us, which are very impressive<\/i><\/b>.<\/i><\/b><\/p>\n

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Participant of Design Thinking Workshop<\/em><\/strong>\u00a0<\/span><\/p><\/blockquote>\n

[\/et_pb_text][et_pb_text _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]Managing in Turbulent<\/b><\/p>\n

With continuous economic uncertainties, technological disruptions, social upheavals, and environmental threats, organisations need to become more agile and adaptive to change. Amid the ongoing challenges, modern business entities need to be more sensitive to unforeseen customers\u2019 needs caused by turbulent market conditions. Strategic initiatives backed by user experience insights and data analytic intelligence will become indispensable for any organisation to remain competitive in the upcoming decade.<\/p>\n

Design\u00a0<\/i>Thinking, as a problem discovery method, has provided us with the process and tools to be more sensitive to changing market contexts and customer needs, while Agile Product Development, built upon well founded know-how from the IT industry, has given us another set of techniques to produce tangible and measurable results. By combining Design Thinking and Agile Product Development, modern organizations can acquire the required competence to excel in the\u00a0<\/i>digital economy.<\/i><\/p>\n

Learning Outcomes
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This programme aims to prepare participants to become more agile and adaptive to the challenges, taking advantages of management tools such as Design Thinking and CRISP-DM for transforming business enterprise into responsive engine. The participants will acquire hands-on experience in going through a Design Thinking process: from empathizing the user experience to defining users\u2019 needs, generating alternative ideas to building and testing prototypes, finally arriving at a feasible solution ready for implementation. The uniqueness of this programme is that it goes beyond Design Thinking to incorporate Agile Product Development into the picture. When the two approaches are used together, the result will be more promising. The former focuses on a deep dive into the user experience to identify the right problems to address, whereas the latter focuses on generating quantifiable measures to help prioritize allocation of resources for implementation.<\/p>\n

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Key Benefits<\/strong><\/h2>\n