Programme Overview

The Era of Digital Economy

Every business is a digital business. Where are we now?  Seven of the highest valuated companies in the world are tech companies.  What is the secret recipe of their success?  These leaders create successful business models one after another based on their customer centricity, innovation, entrepreneurship and collaboration capabilities.  What can we learn from the leaders and the laggards? What is likely to be in the next 3 to 5 years?  As corporate leaders in the digital economy, we need to master these capabilities in order to be stay relevant and competitive.

 

Emerging Technologies and Applications

Emerging technologies, such as AI, Big Data, Blockchain and IoT, are no doubt revolutionizing the whole world.  Leaders in major industries are being disrupted or replaced by new rivalries tech giants, start-ups and cross-border challengers. What are they and how are they different from each other?  What values can they bring to customers and enterprises?

Innovation Management and Methodologies

Knowing that Innovation is a must for survival and growth, what are the industry best practices, frameworks and tools that can be used to innovate?  Most importantly, how we can create, select and scale our ideas to develop sustainable and profitable business.

Corporate Innovation

Enterprises face serious organizational, political, cultural, technological and financial challenges when they innovate.    How can enterprises cultivate intrapreneurship and tap into external innovation to sustain its competitions and strike for growth? What can enterprises learn from and collaborate with start-ups and their ecosystem?

 


Learning Outcomes

The programme will prepare the participants to deal with disruptive innovations and the changing basis of competition in markets.  Participants of this programme will learn the latest digital technologies and how the leading tech giants, start-ups and industry leaders have made use of these technologies to create viable and innovative business models.  More importantly, the participants will learn why these leaders can meet their customers’ needs and resolve their pain points better than their competitors including the traditional leaders in the markets.

The learning outcomes of the programme are as follows:

  1. Analyze the digital divide for leaders and laggards
  2. Understand major emerging technologies and their applications
  3. Leverage on innovation methodologies to create sustainable businesses
  4. Master how to cultivate intrapreneurship and collaborate with external ecosystem to innovate effectively in a corporate environment

Certificate of Attendance

Certificate of Attendance will be awarded to participant upon completion of the programme.

Who Should Attend

This programme is designed for business leaders and professionals in traditional industries.  No pre-requisite is required.

Programme Curriculum

 

Major Topic
 1.  New Leaders and New Orders in the Digital Economy

- Tech Giants and Platform Leaders
- Start-ups and Unicorns
- Cross-industry Competitors
- Pioneers in Traditional Industries

 

 2. Emerging Technologies and Applications

- The Power Duo: AI and Big Data
- Blockchain: DLT, Smart Contract and Cryptocurrency
- Mobility: IoT, API and 5G
- Extended Reality: VR, AR and MR

 3. Innovation Management and Methodologies

- From Ideas to Scalable Business
- Lean Startup and Agile Management
- Essentials of Business Model Canvas
- Overview of Design Thinking & Crowdsourcing

 4. Corporate Innovation

- Challenges of Corporate Innovation
- Critical Success Factors of Corporate Innovation
- Intrapreneurship Approach
- Open Innovation Approach

 




Request a Brochure

 

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Duration : 1 day (Total 6 hours)

Programme Dates: 12 September 2020 (Sat)

Venue: Cheng Yu Tung Building, CUHK Shatin Campus

Programme Fee:

HK$8,000 (including course materials, refreshments and lunch)

 

Faculty

 

Dr. Toa CHARM

Associate Professor of Practice in Management, CUHK Business School

Director of Business Development, The Asia-Pacific Institute of Business

Biography

 

 

 


 

Programme Details

Programme Dates: 12 September 2020 (Sat)

Application Deadline:  21 August 2020

Medium of Instruction: English / Chinese

Duration: 1 days (6 hours)

Venue: Executive Education Suite, 1/F, Cheng Yu Tung Building, The Chinese  University of Hong Kong (Shatin Campus)

Programme Fee:

HK$8,000 (including course materials, refreshments and lunch)

  • Early Bird offer: HK$7,200 (register by 31 July 2020)
  • “Learn together” offer: HK$7,200 (enroll in the same programme with friends)

Remarks: Two applicants must enroll together at the same time in the same programme. Therefore, this offer does not apply when enrollment of two participants at different times or for different programmes.

  • Alumni rate: CUHK/CUSCS/APIB Alumni can enjoy a 15% discount on the programme fee
  • Corporate rate: please contact our education professionals for details

 

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Other Programme in Digital Leadership Series for Executives

August, 2020

Competing in the Digital Economy:

The Power Duo of AI & Big Data

Learn More

October, 2020

Competing in the Digital Economy:

Platform Revolution & Breakthrough

Learn More

 


Contact Us

Miss Teresa Chung

Phone: (852) 3943 4413
Email: execed@cuhk.edu.hk